MX Insights
Insights powering the future of media.
Introducing the Buyer Wallet+
Release Days @ Hudson MX | October 2022 | The new wallet enables holistic, real-time visibility into all approved, allocated, and available budgets for a campaign in one central place. When utilizing a wallet, buyers can get a jump start on planning before estimates and products are even created—then add as many of each as desired once they become available.
Introducing Campaign Options
Release Days @ Hudson MX | September 2022 | The new MX Platform campaign option feature makes it faster and easier for media buyers to present different strategies to clients during the campaign planning process—and ensure the best results.