Leading in-house teams rely on the latest central media tech to stay ahead.
Discover the Power of MX
Spreadsheets, generic tools, and outdated legacy platforms can’t keep up with your need for speed, control, and cross-channel, cross-platform agility. Ready to activate your in-house media buying vision?
Already managing media activation in-house?
Top signs there’s a gap in your tech stack:
Unauthorized spend and non-compliance
Inability to activate data the way you want
Data hygiene issues that interfere with reporting & analytics
Accidental overspending
Difficulty seeing cross-channel spend & performance in real-time
Labor-intensive vendor invoice reconciliation or late / incorrect payments
Inability to fully utilize partner deals
Costly & time-consuming audits
Scaling your in-house media activation strategy
Introduction to Technology & Infrastructure Considerations
Curious about taking media activation in-house?
Food for thought:
Study of In-housing: Strategies, Trends, and Perceptions of Major Brands
This new, in-depth independent study reveals how sixteen leading global advertisers are working today—and their aspirations for the future.
“Hudson fills an important gap in the media supply chain by linking up internal and external data all in one place…”
Meet the media tech for what’s next…and now.
A modern centralized media hub streamlines and syncs up all your internal and external teams, workflows, platforms, and data—empowering you with more time and unlimited possibilities for driving the KPIs you care about most.
Learn more:
What industry leaders are saying…
“Hudson fills an important gap in the media supply chain by linking up internal and external data in one unified place. This enables tighter financial control and the automation of previously manual, error prone work like reconciling media invoices.”
—Denis Budniewski, Executive Director of Marketing Investment & Transformation, Verizon
“Hudson MX is the modern tech foundation agencies have been clamoring for and advertisers are catching on to. It opens the doors to a lot of new ways of doing business. In the last few years we’ve seen some of our most forward-thinking clients begin working with Hudson MX to reimagine what’s possible.”
—Michael Kassan, Former Chairman & CEO, MediaLink
“We know first-hand that the technology platforms available to manage and reconcile media spending just cannot cope today let alone with the volumes of tomorrow. We have invested in Hudson MX to ensure the world has a solution for this problem.”
—Duncan Painter, CEO, Flywheel, Former CEO Ascential
DOWNLOAD THE GUIDE
Strategies for the Digital Media Buying Frontier
In this guide:
How to streamline your tech stack to execute more efficient and innovation-friendly digital media buying strategies.
How to integrate and employ new, up-to-date technologies, metrics, and strategies as they arrive on the market.
How to quickly execute and measure across digital workflows seamlessly, utilizing any data source or buying platform you want—without manual work.
Get in touch.
However you activate media, we can help make it faster, easier, and more effective.
Talk to one of our strategists today about how we’re empowering leading brands and agencies with more time, end-to-end financial control, and ROAS.