More insight & ROAS,
Less headache & hassle
Oversee, execute, and optimize your buys the way leading global agencies and brands do— with the MX Platform™.
Unlock the time, tools, & peace of mind to focus on what matters most—results.
Meet the MX Platform™.
It unifies and streamlines end-to-end workflows for all media, channels and vendors. Plus it connects in real-time to your other data, tools, and partners. Connecting all these “dots” puts an end to hassles like extra manual work, data entry mistakes, information lags, and accidental overspend—while making new strategies easy to test and scale.
What industry leaders are saying…
“Hudson fills an important gap in the media supply chain by linking up internal and external data in one unified place. This enables tighter financial control and the automation of previously manual, error prone work like reconciling media invoices.”
—Denis Budniewski, Executive Director of Marketing Investment & Transformation, Verizon
“Hudson MX is the modern tech foundation agencies have been clamoring for and advertisers are catching on to. It opens the doors to a lot of new ways of doing business. In the last few years we’ve seen some of our most forward-thinking clients begin working with Hudson MX to reimagine what’s possible.”
—Michael Kassan, Chairman & CEO, MediaLink
“We know first-hand that the technology platforms available to manage and reconcile media spending just cannot cope today let alone with the volumes of tomorrow. We have invested in Hudson MX to ensure the world has a solution for this problem.”
—Duncan Painter, CEO, Ascential
Why buying teams choose Hudson MX
Fast & accurate media buying & optimization across all vendors & channels
30% Time Savings for Digital
Client saved 30% of time spent on end to end programmatic workflow by switching to MX Platform™.
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24/7 Live Dashboard
Monitor budget, spend, performance, and more in real time—at any level of granularity (beta).
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Cross-Channel Optimization
Track & optimize across all vendors, 3rd party tools, and channels in real time.
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Our media veterans solve long-standing problems for agencies & brands
“You need more than just a source of truth. Now more than ever, large brands require smart media activation technology that sits between individuals with “hands on keys” and vendors. Using a platform that connects your internal and external tech is the only way to maximize the use of data and enable fast, flexible iteration.”
—Will Batson, Co-founder & Head of Brand & Agency Success
Get in touch.
However you activate media, we can help make it faster, easier, and more effective.
Talk to one of our inhousing, agency, or cohousing strategists about how we’re helping leading brands and agencies save time, ensure end to end financial control, and boost ROAS.
Explore how Hudson powers the future of media buying
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The Digital Media Buying Frontier
Leveraging technology for efficiency, control, & omnichannel strategy
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The MX Platform™: Under the Hood
Built for access to real time spend, performance, & campaign data
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Unified Workflows for all Media
Collaborative, streamlined, & effective omnichannel media activation.
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Connects to all Your Other Tech & Data
Two-way integrations means systems are always in sync and up to date
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Diverse Media Supplier Strategies
Using data & tech to evaluate/adjust spend around diverse supplier goals
