More insight & ROAS,
Less headache & hassle
Discover the Power of MX
Oversee, execute, and optimize your cross-channel, cross-platform buys the way leading global agencies and brands do— with the MX Platform.
Unlock the time, tools & peace of mind to focus on what matters most—results
Meet the MX Platform—media tech for what’s next
It unifies and streamlines end-to-end media-related workflows across your whole organization.
Connecting all your data, tools, teams, and partners makes it easy to test, innovate, and drive ROAS. It also puts an end to common hassles like extra manual work, reliance on buyers for invoice reconciliation, data entry mistakes, information and reporting lags, and accidental overspend.
What industry leaders are saying…
“Hudson fills an important gap in the media supply chain by linking up internal and external data in one unified place. This enables tighter financial control and the automation of previously manual, error prone work like reconciling media invoices.”
—Denis Budniewski, Executive Director of Marketing Investment & Transformation, Verizon
“Hudson MX is the modern tech foundation agencies have been clamoring for and advertisers are catching on to. It opens the doors to a lot of new ways of doing business. In the last few years we’ve seen some of our most forward-thinking clients begin working with Hudson MX to reimagine what’s possible.”
—Michael Kassan, Former Chairman & CEO, MediaLink
“We know first-hand that the technology platforms available to manage and reconcile media spending just cannot cope today let alone with the volumes of tomorrow. We have invested in Hudson MX to ensure the world has a solution for this problem.”
—Duncan Painter, CEO, Flywheel and former CEO Ascential
Why leading buying teams rely on the Power of MX
Free up time to focus on the KPIs that matter most
Client saved 30% of time spent on end to end programmatic workflow by switching to MX Platform.
Know where you stand 24/7 with live dashboards
Monitor budget, spend, performance, and more in real time—at any level of granularity (beta).
Optimize across platforms and vendors in real-time
Track & optimize across all vendors, 3rd party tools, and channels in real time. (beta).
Our media veterans solve long-standing problems for agencies & brands
“You need more than just a source of truth. Now more than ever, large agencies and brands require smart media activation technology that sits between individuals with “hands on keys” and vendors. Using a platform that connects your internal and external tech is the only way to maximize the use of data and enable fast, flexible iteration.”
—Will Batson, Co-founder & Head of Brand & Agency Success
Get in touch.
However you activate media, we can help make it faster, easier, and more effective.
Talk to one of our media activation strategists about how we’re helping leading agencies and brands save time, ensure end-to-end financial control, and boost ROAS.
Explore how Hudson powers the future of media buying
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The Digital Media Buying Frontier
Leveraging technology for efficiency, control, & omnichannel strategy
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The MX Platform: Under the Hood
Built for access to real time spend, performance, & campaign data
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Unified Workflows for all Media
Collaborative, streamlined, & effective omnichannel media activation.
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Connects to all Your Other Tech & Data
Two-way integrations means systems are always in sync and up to date
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Diverse Media Supplier Strategies
Using data & tech to evaluate/adjust spend around diverse supplier goals
